DIY retail outlets are among the most complex on account of the variety of displayed products, display requirements and customer profiles. Cefla, thanks to its extensive experience in the industry, offers a vast range of display solutions. These let retailers welcome consumers properly and optimise the display of DIY goods to maximise use of shop space, enhance internal store logistics and boost sales.
- Visual merchandising
- Structures with high load capacity
- Modularity and flexibility
- Ambience and communication
- LED lighting emphasises the display (C-LED)
- Proximity marketing
The Cargo Rack and System 25 equipment systems allow flexibility and integration, ensuring engaging visual merchandising, optimal use of retail outlet space and efficient logistics across all departments and all goods categories.
Cefla display equipment features pre-certified power systems that can light displays with high performance LED lamps, internally produced by Cefla via its subsidiary C-LED. Such lighting lets retailers highlight areas of particular value or customer interest.
Thanks to the Cefla Proximity Marketing and Smart Link system, retailers can send informative/promotional multimedia content directly to customers' smartphones inside the store to influence their purchase decisions.
POP DISPLAY UNITS:
Cefla can design, develop and deliver tailor-made projects for brand-specific displayers.
Cefla is the perfect partner for developing Retail Design projects. We provide customers with close support from the initial concept and design stage all the way to final definition of layout, ambience, communication and equipment.